Sunday, April 24, 2011

The Times They Are A-Changin'

There is no question that "business as usual" is an invalid strategy for architects. Two of today's posts show that it's past time to begin using our creative genes to communicate "that architects and architecture of unmistakable quality are absolutely crucial to the future intelligible meaning of our cultural and commercial landscapes."
Best read together:
"The Death of Architecture" from The Independent <http://www.independent.co.uk/arts-entertainment/architecture/the-death-of-arc...>
 and "The Opportunity is Here" by Seth Godin. <http://sethgodin.typepad.com/>